商业销售中的利润挖掘及商品选择算法

Profit Mining and Item Selection Algorithms in Commerce

XU Xiu-juan, JIA Li-feng, ZHOU Chun-guang, WANG Zhe, XU Xiao-ang

(College of Computer Science and Technology, Jilin University, Changchun 130012, China)

Received:2005-03-14 Revised:1900-01-01 Online:2006-03-26 Published:2006-03-26
Contact: ZHOU Chun-guang

Abstract

Abstract: ItemRank algorithm is presented to solve the problem of item selection with the consideration of crossselling effect. First a newdevised model-Customer Behavior Model is proposed. And then the novel algorith m ItemRank is implemented on the basis of Customer Behavior Model. SALSARank algorithm is based on the theory of Markov chain to simulate customer’s behavior. The experiments showed the advantage and effect about the algorithms.

Key words: profit mining, item selection algorithm, crossselling, association rule

CLC Number:

TP183

XU Xiu-juan, JIA Li-feng, ZHOU Chun-guang, WANG Zhe, XU Xiao-ang. Profit Mining and Item Selection Algorithms in Commerce[J].J4, 2006, 44(02): 201-206.

[1]	YANG Yong, ZHANG Lei, QU Fuheng, LIU Junjie, CHEN Qiang. THIMFUP Algorithm Based on the Most Frequent Item Extraction and Candidate Set Pruning [J]. Journal of Jilin University Science Edition, 2021, 59(3): 635-642.
[2]	FENG Feng, ZHANG Longyao, ZHANG Qing. Description and Mining Method of Maximal Association RulesBased on Logical Formulas on Soft Sets [J]. Journal of Jilin University Science Edition, 2018, 56(4): 901-908.
[3]	CAO Ying, MIAO Zhigang. Improved Apriori Algorithm Based on Vector Matrix Optimization Frequent Items [J]. Journal of Jilin University Science Edition, 2016, 54(02): 349-353.
[4]	LU Nan,. An Optimization Method for Association Rules Pruning [J]. J4, 2006, 44(06): 107-115.
[5]	LU Nan,,ZHOU Xu. Mining of Association Rules on Fuzzy under Quantitative Constraints [J]. J4, 2006, 44(06): 101-106.
[6]	DONG Liyan, LIU Guangyuan, YUAN Senmiao, LI Yongli, WU Zhi hui. Applicaition of Data Mining to Traffic Accidents Analysis [J]. J4, 2006, 44(06): 951-955.
[7]	OUYANG Ji-hong, WANG Zhong-jia, LIU Da-you. An Improved Association Rule Algorithm with Dynamically Weighted Characteristic [J]. J4, 2005, 43(03): 314-319.
[8]	HU Chen-yong, LIU Da-you, LIU Ya-bo. Mining Algorithm of Extended Association Rule [J]. J4, 2005, 43(02): 153-156.
[9]	LIU Da-you, LIU Ya-bo, YIN Zhi-dong. Fast algorithm for discovering maximum frequent itemsets of association rules [J]. J4, 2004, 42(02): 212-215.
[10]	LU Nan, WANG Zhe, ZHOU Chun-guang. The Effect of FP-Growth Algorithm Based on FP-tree Frequent Set Patterns on Asso ciation Rule Mining [J]. J4, 2003, 41(02): 180-185.

Profit Mining and Item Selection Algorithms in Commerce

PDF (PC)

Like

Knowledge

Abstract

Cite this article

share this article

References

Related Articles 10

Metrics

Comments

Recommended 10